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Staropramen Barrel

product design // global campaign

 
 

Another product design we did for Staropramen (Molson-Coors) was the Staropramen Barrel. Considering the rich history of the brand, we wanted to create a beer fridge that reflected traditional design but with the addition of a few modern features—to help propel the brand into the 21st century. The Barrel is quite a party starter and it doesn’t even contain gunpowder.

 
 
 

Agency // BBDO Zagreb